See the Banned NFL Super Bowl ad that will anger Conservatives – NFL has run Gun Control ads for years, but now denies a pro-gun ad to run during the Superbowl!
Daniel Defense recently submitted a commercial to FOX to be played during the 2014 NFL Super Bowl XLVIII. Though the video doesn’t showcase one of the company’s popular DDM4 rifles, this paid advertisement spot was rejected by the NFL.
The commercial, which focuses on themes of personal protection and fundamental rights, was originally created by Daniel Defense to run in any network TV station at any time.
According to a statement from FOX to Daniel Defense, “Unfortunately, we cannot accept your commercial in football/Super Bowl spots due to the rules the NFL itself has set into place for your company’s category.”
The NFL’s Advertising Policy addresses several Prohibited Advertising Categories, including guidelines for ads featuring alcohol, video games, movies, prescription drugs, and, of course, firearms.
The firearms portion of the NFL’s Prohibited Advertising Categories states:
“5. Firearms, ammunition or other weapons are prohibited; however, stores that sell firearms and ammunitions (e.g., outdoor stores and camping stores) will be permitted, provided they sell other products and the ads do not mention firearms, ammunition or other weapons.”
According to these guidelines, Daniel Defense’s Super Bowl commercial does not violate NFL policy for two reasons: